Tuesday, July 23, 2013
The shocking truth about
For me as a consumer. Marketing can affect the product in the eye on the consumer like me. Marketing a product at a too lower price can resemble an inferior product to that of the competitors. How ever too high will obviously turn customers away. Marketing involves ethics. If I as a consumer feel the product is being unethically marketed I will gradually turn to a different product. Image of the marketing it is important to develop a good image in the consumer. The image of the marketing also affect I as a consumer, For example product can can be marketed i different packages and this will subconsciously affect I as a consumer. Same goes for other various pricing strategies and so on.
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